Inspired by authors Steven D. Levitt and Stephen J. Dubner wildly popular best-seller FREAKONOMICS: A ROGUE ECONOMIST EXPLORES THE HIDDEN SIDE OF EVERYTHING, this documentary teams such acclaimed filmmakers as Morgan Spurlock (SUPER SIZE ME), Alex Gibney (TAXI TO THE DARK SIDE), and Seth Gordon (THE KING OF KONG: A FISTFUL OF QUARTERS) to look at human behavior from a perspective of incentives and statistics. Conventional wisdom gets caught in the crosshairs when JESUS CAMP co-directors Heidi Ewing and Rachel Grady explore how underachieving kids respond when they're rewarded for hard work with greenbacks; Gibney throws open the curtain on sumo wrestling; Spurlock examines how baby names can affect a child's development; and WHY WE FIGHT director Eugene Jarecki offers a troubling hypothesis on why the early-'90s saw some of the lowest crime rates of the latter 20th century.