Self Super Fake Nice

sElf is performing on The Jimmy Kimmel show on 7/31 - week of release. also performing at the El Rey in Los Angeles on 8/1. US major market tour to follow. Self is a band that is spearheaded by its brainchild, Matt Mahaffey, an American multi-instrumentalist, record producer and recording engineer. Matt grew up in Kingsport, Tennessee and was involved with music from a young age. He started writing songs and playing the drums at age 4 and would often perform with his brother, Mike Mahaffey, when they were growing up. By age eleven, he was playing drums at Dollywood, Dolly Parton's theme park in Pigeon Forge. In the mid-nineties he moved to Murfreesboro, TN and attended MTSU where he would live and work for 10 years and co-founded Spongebath Records. He also formed the band Self in 1994. In addition to producing the sElf records, Matt Mahaffey has produced records for The Sounds, Hellogoodbye Vitamin C & Forever The Sickest Kids to name a few. Matt has also performed with Beck, Pink, Keith Urban, Ken Andrews and Brendan Benson.